Working from home with… DAKS’ Creative Director, Luigi Veccia.

Working from home with friends of DAKS: This Week DAKS caught up with their very own Creative Director, Luigi Veccia, to discuss all things creative, DAKS and working from home. Luigi shares his top tips for staying focussed, his passion for prints and textures and how this runs through both the DNA of DAKS and his home.

Creative Director Luigi Veccia studied at the Istituto Europeo di Design in Rome, which led him to launch his career in one of the most iconic Italian fashion houses, Valentino. During his time at Valentino Luigi Veccia worked in the female tailoring department, while learning about men's fashion at the Accademia dei Sartori. Veccia then worked as a consultant for a range of Italian brands. He worked for ten years with textile companies developing fabrics for iconic brands such as Max Mara and Prada.

Veccia was chosen by Sara Sozzani Maino, Deputy Editor of VOGUE Italia, for the VOGUE TALENTS section, a project that champions emerging designers creating a change in Italian and non Italian fashion. Since 2010 he has been working for DAKS, where he was in charge of both the womenswear and accessories collections, taking over as Creative Director in 2019. The DAKS AW20 collection marked Veccia’s first official season and runway show as Creative Director, the collection showed at London Fashion Week.


What do you wear when working from home?

Athleisure seems to be the clothing of choice at the moment as it’s perfect for keeping comfortable while working from home, however I prefer a slightly more structured/tailored aesthetic. I tend to wear trousers, preferably in a comfortable cut and fabric, I then pair this
with a spring cashmere sweater or shirt. I want to encourage a productive working environment while I’m at home and I find dressing ‘the part’ a simple and effective way to do so.

Define your style in three words:

Eclectic, contemporary, and sophisticated.

How do you incorporate your style into your home?

I love to use rich and exciting fabrics when designing for DAKS and I carry this over into my home. Stand out pieces of furniture are great for bold fabrics, I have great printed and jacquard sofas and chairs in my home. At the moment one of my favourite homeware pieces
is a blanket I acquired in Ireland from the Donegal factory. DAKS collaborated with the Donegal factory to redesign the DAKS house check for AW20, this is something that DAKS do seasonally. It’s a beautiful piece that has such sentimental value due to it’s importance in my first DAKS runway collection as Creative Director. 

Most treasured item in your wardrobe?

One of my most treasured pieces is a DAKS coat that was created in collaboration with Loro Piana. The fabric is bouclé, and I love it!

The one item of clothing you think is worth investing in each season?

I believe that the key to an investment piece is whether it is timeless. I would always invest in a trench or herringbone coat. And cashmere jumpers as these will never go out of style. I feel it's important to create a wardrobe of beautiful, classic pieces. 

What do you love about what you do?

Certainly the fact that I’m able to work with the most beautiful fabrics in the world. This is one of the biggest privileges of working with DAKS, a brand that uses high-end fabrics at the core of everything they create. 

Whats your morning routine and how has it changed since working from home?

You have to have a lot of discipline when working from home, it’s very different to working from an office. I try to respect strict timetables to create a rhythm throughout the day, this gives me tangible goals to work towards. I start every day with yoga and a shower, followed
by breakfast while reading the newspaper. Then I begin my working day.

"To de-stress and
unwind I drink herbal tea and listen to relaxing music for half
an hour before bed.
I  find this extremely helpful to switch off from the day"

4Top Tips to keep focussed while working from home...

1.  I stay away from social media during working hours - this helps to keep me focussed and productive during this time.

2.  Take a 15 minute break every 2 hours.

3. Make a schedule for the day that allows you to mark the hours, this helps to create a realistic timeline for the day.

4.  Train every day, I chose yoga and ensure I get at least 8000 steps.

How do you unwind/top tips to de-stress?

To de-stress and unwind I drink herbal tea and listen to relaxing music for half an hour before bed. I find this extremely helpful to switch off from the day.

First place you’ll eat or visit post working from home?

I'm going to have a coffee at the Rose Bakery at Dover Street Market. I will go to Maison Assouline St. James to buy new books and straight to the Royal Academy. These are my go to when I’m in London visiting the DAKS head-office, it is a part of my routine that I very much miss.

Top 10 picks from DAKS for WFH

ARCHIVE TRENCH COAT
ARCHIVE TRENCH COAT
ARCHIVE TRENCH COAT
ARCHIVE TRENCH COAT
ARCHIVE TRENCH COAT
ARCHIVE TRENCH COAT
ARCHIVE TRENCH COAT
ARCHIVE TRENCH COAT

ARCHIVE TRENCH COAT

£875.00
JACK-TRAVIS - GREY PINSTRIPE SUIT
JACK-TRAVIS - GREY PINSTRIPE SUIT
JACK-TRAVIS - GREY PINSTRIPE SUIT
JACK-TRAVIS - GREY PINSTRIPE SUIT
JACK-TRAVIS - GREY PINSTRIPE SUIT
JACK-TRAVIS - GREY PINSTRIPE SUIT

JACK-TRAVIS - GREY PINSTRIPE SUIT

£345.00
OTIS FIELD JACKET
OTIS FIELD JACKET
OTIS FIELD JACKET
OTIS FIELD JACKET
OTIS FIELD JACKET
OTIS FIELD JACKET
OTIS FIELD JACKET

OTIS FIELD JACKET

£825.00
ALL SEASONS OSKAR RAINCOAT
ALL SEASONS OSKAR RAINCOAT
ALL SEASONS OSKAR RAINCOAT
ALL SEASONS OSKAR RAINCOAT
ALL SEASONS OSKAR RAINCOAT
ALL SEASONS OSKAR RAINCOAT

ALL SEASONS OSKAR RAINCOAT

£745.00